We started when the market still only talked about relationship marketing.
We evolved alongside digital transformation.
Today we bring all that experience together in a new category: Customer Intelligence.
Personaliza is founded, focused on relationship marketing.
Expansion into strategic CRM and customer loyalty consulting.
Start of the digital transformation journey and data-driven culture.
Creation of the GROWTH Method® and the Customer IQ® index.
Launch of GROWTH OS® under the new Customer Intelligence category.